Marginpoint

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Company: MarginPoint
Role: UX Designer
Tools: InVision, Overflow, User Flows, High-Fidelity Prototyping
Collaboration: Product Detail Manager & CEO (Onsite)

Project Overview

MarginPoint provides an integrated facilities management platform for multi-site, multi-industry clients — from property management to field service and inventory control.

The goal of this project was to design an interface that could display detailed technical information, multiple product images, and complex data structures — all within a clean, user-friendly layout that aligned with the company’s brand standards.

As the onsite UX designer, I worked closely with the Product Detail Manager and CEO to create a scalable and intuitive experience that addressed both field technicians’ and management users’ needs.

Problem

The existing system’s user interface struggled with:

  • Overloaded screens with dense technical data and multiple asset images.
  • A poor visual hierarchy made key information difficult to find.
  • Limited scalability for different industries and facility types.
  • Inconsistent visual design that didn’t reflect the brand’s professional image.

The challenge was to present large amounts of detail clearly while ensuring ease of navigation and cross-industry adaptability.

Goals

  1. Create a clean, structured layout that supports high data density
  2. Design scalable, modular components adaptable to multiple industries.
  3. Improve usability and visual hierarchy for faster task completion.
  4. Deliver a modern, professional design that represents the company’s values and quality.

Design Process

1. Discovery & Stakeholder Collaboration

Being on-site allowed me to collaborate directly with the CEO and Product Detail Manager, gaining deep insight into user roles, workflows, and technical requirements.
I conducted working sessions with the client’s operations and engineering teams to understand how field data, images, and part details were used in daily tasks.

2. Information Architecture

Mapped out the entire user journey using Overflow to visualize complex process flows — including inventory lookup, work order management, and multi-site asset tracking.
Defined screen relationships and content priorities to guide layout decisions.

3. Wireframing & Layout Strategy

Created low-fidelity wireframes focusing on:

* Efficient content grouping for data-heavy screens.
* Collapsible panels for detail visibility control.
* Consistent navigation and filtering across all modules.

4. High-Fidelity Design in InVision

Developed high-fidelity screens in InVision, balancing functionality and aesthetics.
The focus was to maintain a clean, modern interface even when displaying multiple data tables, part details, and images.

5. Prototyping & Validation

Built interactive prototypes in Overflow to demonstrate workflows for stakeholder reviews. Iterated through feedback cycles with leadership and technical teams to refine usability and ensure feasibility with the development roadmap.

Challenges & Solutions

Challenge 1: Handling extensive data and multiple images per screen.

 Solution: Designed expandable content modules and image carousels that display key data upfront while keeping the layout uncluttered.

Challenge 2: Balancing aesthetics with utility.

Solution: Applied minimalist design principles, strong typography hierarchy, and strategic use of color to highlight important actions.

Challenge 3: Designing for multiple industries.

Solution: Built a modular design system adaptable to different business types (property management, inventory, field service) without UI duplication.

Outcome

  • Delivered a comprehensive UX solution for a multi-industry facilities platform.
  • Created a clean, scalable design system that can support additional modules in future releases.
  • Improved information clarity and task efficiency through better visual hierarchy.
  • Strengthened the brand image with a professional, user-friendly interface.

This redesign became the foundation for future UI and development enhancements within MarginPoint’s suite of management tools.

Key Takeaways

Working onsite with executive leadership gave me a deep understanding of business operations and user behavior in high-data environments.
 This project reinforced the importance of hierarchy, layout strategy, and modular design when building scalable enterprise UX.
It also emphasized how close collaboration with decision-makers can dramatically improve product outcomes.